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F&N Magnolia Taro iPad Magic

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F&N Magnolia Taro iPad Magic

It is super fun to create magic for brands. Some time back, I was involved in creating iPad Magic for F&N Magnolia’s Taro Milk. The idea was to incorporate street magic and iPad Magic.

iPad Magician Singapore

We hit the streets in Orchard Road and did several magic pieces for the passer-bys. We even manage to get a crowd for some of the acts.

Alexander Yuen iPad Magic

At the end of the project, we managed to get 132K Views and 126 Shares on Facebook! This is a huge success for the client and for myself :)

Try the milk! While stocks last!

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Alexander Y. is Asia’s Top iPad Magician, who has been invited performing in several countries such as Hong Kong, Saudi Arabia, India. He is known for his storytelling and magic, allowing him to not just capture the eyes of the audience, but also their hearts. In his (little to negligible) free time, he enjoys films by Christopher Nolan, Spike Jones and Makoto Shinkai. The best feeling one can give is to give his/her audience the satisfaction of realization and everything is illuminated.

Got a product to launch? Contact him at alexander@ipadmagician.org

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The Hottest Thing in Town: Shake Shack at Jewel Changi Airport

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The Hottest Thing in Town: Shake Shack at Jewel Changi Airport

I was invited to the house warming party for Shake Shack in the wildly hot space, Jewel at Changi Airport. First of all, Jewel itself, is very impressive. I was in awe just looking at how magnificent the waterfall is.

Jewel Changi Airport iPad Magic

Okay, back to the reason why I was in Shake Shack in the first place. I was asked to engage the guests at the house warming party who had their first hand try out of their burgers and shakes. It was wonderful!

Shake Shack Singapore iPad Magician

Just like how they created a bespoke Singaporean Pandan Shake, I too designed a bespoke piece of magic showcasing their journey from New York to Singapore.

See a snippet of that below:

It is always awesome to craft specialize content for my clients and I had a wonderful time performing for the guests. I too tried the burgers, it was delicious!

Alexander Yuen iPad Magic Shake Shack Launch

Thank you Shake Shack, you guys are awesome!

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Alexander Y. is Asia’s Top iPad Magician, who has been invited performing in several countries such as Hong Kong, Saudi Arabia, India. He is known for his storytelling and magic, allowing him to not just capture the eyes of the audience, but also their hearts. One of his dreams is to eat as much burgers as he can but never get fat. Unfortunately, that requires real magic.

Got a story to tell? Contact him at alexander@ipadmagician.org

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Singapore Tourism Board: Telling the Singapore Story in Australia (Singapore Social)

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Singapore Tourism Board: Telling the Singapore Story in Australia (Singapore Social)

One of the greatest project I undertook this year (though it is really early in the year), is with Singapore Tourism Board.

STB Singapore Alexander Yuen iPad Magic

The idea was to craft a routine with the iPad to curate and give a taste of what Singapore is to the Australians in Sydney and Melbourne.

There were a few things that was uniquely Singapore, the food, the night life and our outstanding cocktail bar scene.

I wrecked my brains and stretched my imagination to come out with a cogent story and routine with the iPad. I was delighted to be confirmed and given a chance to fly to Sydney and Melbourne for the first time (I know it is hard to believe that I have never step foot on Australian soil before!)

We traveled to a bar in Sydney located in the Shelbourne Hotel. It was a delight to see motifs of Singapore in a foreign place.

Passion Made Possible Australia

I engaged the guests who signed up for a cocktail and food pairing course by winner of Master Chef Australia Sashi Cheliah (who is a Singaporean based in Australia).

Master Chef Sashi iPad Magic

In the picture above, I do some magic with one of his creations, the spicy pork belly and the chili crab sliders.

Cocktail Magic Native iPad Magic Singapore

I also crafted a piece featuring cocktails from 2 of the World’s Best Bars which are located in Singapore, Native and Operation Dagger. It was a pleasure working with fellow craftsmen dedicated to their craft.

Amongst other things, I also did some of my iPad Magic to warm up the guests. It was a real treat for me to perform for the Australians who reacted wildly to the magic.

iPad Magic Australia

We then flew to Melbourne to perform at the Albion. This was where I got to meet Aussie footballer Danes Swan.

Danes Swan iPad Magic

He thoroughly enjoyed the magic, so much so that he posted a video of me performing my magic on his Instagram, getting raving comments of my wizardry!

The atmosphere in the Albion was more relaxed and less formal. The guests were ready to experience Singapore and have fun. I had so much fun sharing my magic with them!

iPad Magician The Albion

For a first timer in Australia, I thoroughly enjoyed myself. Even more so when I get to share with the audiences a piece of Singapore. This made me feel proud as a true blue Singaporean. This is something that I will always cherish.

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Alexander Y. is Asia’s Top iPad Magician, who has been invited performing in several countries such as Hong Kong, Saudi Arabia, India. He is known for his storytelling and magic, allowing him to not just capture the eyes of the audience, but also their hearts. Though it was his first time in Australia, he is already in love with their seafood and wine.

Got a story to tell? Contact him at alexander@ipadmagician.org




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Grand Illusions and Luxury Brands for Chinese New Year Celebrations

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Grand Illusions and Luxury Brands for Chinese New Year Celebrations

One of the best things about performing magic is that I get to interact with brands that I truly love. Last year, I did an event for Dunhill, managed by Lux Asia and they have gotten me back this year for their own Chinese New Year Celebration

In order to create a luxurious feel for the magic, I decided to debut one of my latest illusions called “(Desires) From The Other Dimension”. This piece is a slow and romantic piece about the desire for connection in a strange world. It is great for an event where ambiance and theme is the focus, perfect for Lux Asia.

Enjoy!


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Alexander Y. is Asia’s Top iPad Magician, who has been invited performing in several countries such as Hong Kong, Saudi Arabia, India. He is known for his storytelling and magic, allowing him to not just capture the eyes of the audience, but also their hearts.

Got a story to tell? Contact him at alexander@ipadmagician.org

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Hong Kong Innovation Festival: iPad Magic at InnoFiesta 2018

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Hong Kong Innovation Festival: iPad Magic at InnoFiesta 2018

When Technology combined with Magic and Innovation, you get an exciting experience of visually impactful, mind blowing entertainment!

For that reason, I was flown to Hong Kong to showcase my work specially for Hong Kong’s Innovation Festival called InnoFiesta. They wanted me to showcase my iPad Magic which they deemed to be a breakthrough in innovation and magic.

InnoFiesta 2019 iPad Magician Hong Kong

This festival was the first time I performed to a public crowd in Hong Kong. The previous engagements were solely for corporate and private events (see my launch for Ford in Hong Kong, FWD insurance Hong Kong and ALCO Launch Hong Kong).

Hong Kong iPad Magician

The crowd thoroughly enjoyed the magic. The organizers were very satisfied with my performance as they agreed that this was an innovative performance combining technology and magic!

iPad Magician Hong Kong Asia

Thank you Hong Kong! I would love to be back once again to share newer and more innovative iPad Magic!

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Alexander Y. is Asia’s Top iPad Magician, who has been invited performing in several countries such as Hong Kong, Saudi Arabia, India. He is often sought after by clients who wants their brand stories to be told in a fun, engaging and memorable way. He constantly innovates by pushing the boundaries of technology and magic.

Got a story to tell? Contact him at alexander@ipadmagician.org

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iPad Magic Entertainment: ATAC (Australian Travel Agents Co-operative)

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iPad Magic Entertainment: ATAC (Australian Travel Agents Co-operative)

Some time back, I did a wonderful event for ATAC (Australian Travel Agents Co-operative). It was a dinner held in Gardens by the Bay and the restaurant housed the delightful travel agents from Australia.

For this engagement, I was asked to interact and engage the guests with my iPad Magic. They also wanted me to make a small gift appear at the end of the performance.

ATAC Singapore iPad Magician

I had so much fun bantering and interacting with the guests through my iPad Magic. It is a pleasure to be able to bring smiles and laughter to these guests from Australia.

iPad Magician Alexander Yuen Australia

Thank you very much for having me! It was a joy performing at this Australian Conference!

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Alexander Y. is Asia’s Top iPad Magician, who has been invited performing in several countries such as Hong Kong, Saudi Arabia, India. He is often sought after by clients who wants their brand stories to be told in a fun, engaging and memorable way.

Got a story to tell? Contact him at alexander@ipadmagician.org

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Truly Singaporean Brand: TWG's Anniversary Party

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Truly Singaporean Brand: TWG's Anniversary Party

I have always held TWG in high regards because they are the case study I would study in my Marketing 101 when I was an undergrad. A truly Singaporean brand, shining across the world, internationally. What a dream if I could one day be like them!

Back to the event, the event was held in Zouk, amd TWG had their extravagant anniversary party last week where I was invited to perform.

The guests consisted of theco-founders in TWG, Mr Taha Bouqdib, Ms Maranda Barnes and Mr Rith Aum-Stievenard. Also present was the CEO of OSIM Mr Ron Sim. It was a delight to be able to present my iPad Magic for them and their colleagues.

TWG Singapore Magician

At the end of the performance, Mr Taha Bouqdib came by to tell me that it was a great show and everyone loved it! It was a great moment to be affirmed by someone of such affluence.

Thereafter I unbashingly asked for a selfie with him which he happily obliged to.

TWG Taha Bouqdib iPad Magician

The night was made even greater when I left the club and bumped into Mr Ron Sim. He then also told me that he really enjoyed the show :)

Alexander Yuen iPad Magician TWG

It was a wonderful night to be able to perform my iPad Magic and soak in the presence of a great Singaporean success story!

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Alexander Y. is Asia’s Top iPad Magician, who has been invited performing in several countries such as Hong Kong, Saudi Arabia, India. He is often sought after by clients who wants their brand stories to be told in a fun, engaging and memorable way. He enjoys his tea every now and then with clotted cream and scones.

Got a story to tell? Contact him at alexander@ipadmagician.org

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Recreating History: 25 Years of Chopard's Happy Sport

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Recreating History: 25 Years of Chopard's Happy Sport

I always get a thrill when I am asked to recreate brand stories, especially the origin stories. It is inspiring to witness the progression, hard work, set backs and rewards the pioneers of the brands had to face and reap.

iPad Magic Customized Chopard Brand Story

When Chopard asked me to design a storyboard to commemorate the 25 Years of their Happy Sport Watches, I could not say no to it. I really wanted to do it because of the values that Chopard hold as a luxury brand (their commitment to 100% Ethical Gold) and that they exist also as a family business (From Karin Scheufele to her children (and current CEOs): Caroline Scheufele and Karl Scheufele).

Alexander Y Chopard iPad Magic

For this event, I designed a showcase to tell the Chopard’s Brand Story with 4 of my iPads. The audiences consisted of celebrities and socialites. I was really flattered when Zoe Tay remembers me from the previous event where I also performed for a luxury brand.

In fact, Ms Caroline Scheufele herself was present at the event. During the bit where I shared about Karin Scheufele, Ms Caroline Scheufele exclaimed in joy to the audience that that was her mother. It was a really sweet moment for me to be able to create such a precious moment through my magic.

Ms Caroline Scheufele Chopard iPad Magic

The magic and storytelling was incredibly well received. It was wonderful to be able to share their brand story in an engaging and experiential manner!

Rebecca Lim Zoe tay Caroline Scheufele

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Alexander Y. is Asia’s Top iPad Magician, who has been invited performing in several countries such as Hong Kong, Saudi Arabia, India. He is often sought after by clients who wants their brand stories to be told in a fun, engaging and memorable way. He thinks the best type of magic is the kind that strikes an emotional cord, rippling magical moments thereafter

Got a story to tell? Contact him at alexander@ipadmagician.org

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Star Struck at Bvlgari: Magic for Zoe Tay, Fann Wong and Sam Willows

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Star Struck at Bvlgari: Magic for Zoe Tay, Fann Wong and Sam Willows

I previously spoke about how performing magic for luxury brands and how it requires a good fit in terms of image of the magician and brand as well. And it brings me great joy (and a nice pat on my own back) to be able to perform for Bvlgari again. This time, at their prestigious Pop Up Event where they invited Zoe Tay, Fann Wong and Sam Willows.

iPad Magician Singapore Asia International

On top of top Singapore celebrities and A-listers, there were many socialites who attended the event. The iPad Magic performed had to be of high calibre and classy.

Socialite Magician Singapore iPad Magic
Asias iPad Magician Singapore Hong Kong

It can be quite nerve wrecking to perform for celebrities, and I actually had to regroup myself before approaching them. At the end, I realised that magic broke the ice and they react like how most people would too.

Zoe Tay Bvlgari Magic
Fann Wong iPad Magician


An excellent night it was, a truly wonderful privilege to share my magic :)

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Alexander Y. is Asia’s Top iPad Magician, who has been invited performing in several countries such as Hong Kong, Saudi Arabia, India. He is often sought after by clients who wants their brand stories to be told in a fun, engaging and memorable way. He might occasionally be star struck when performing for Zoe Tay but he is the best choice for A List Celebrities!

For any enquiries, do contact him at alexander@ipadmagician.org

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F1 x EDB Party: Passion Made Possible

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F1 x EDB Party: Passion Made Possible

Final Race Day for F1 2019!

And I got to watch the race (and perform) at the gorgeous view from National Gallery. This year, I was invited to EDB’s F1 Party to perform and showcase my magic to the esteemed guests.

F1 Singapore Electric Car iPad Magic

Apart from making a model of the Vanda Electrics Dendrobium appear (Singapore’s First Electric Sports Car) from the iPad, I also entertained the guests with my iPad. You can see how thoroughly entertained the guests are from the magic.


Hope you had a great final race day too!

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Alexander Y. is Asia’s Top iPad Magician, who has been invited performing in several countries such as Hong Kong, Saudi Arabia, India. He is often sought after by clients who wants their brand stories to be told in a fun, engaging and memorable way. He likes all things Singaporean too, support local!

For any enquiries, do contact him at alexander@ipadmagician.org

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Bvlgari x Cortina Watch Launch with iPad Magic

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Bvlgari x Cortina Watch Launch with iPad Magic

It is always a true honour to be handpicked as part of the entertainment for prestigious brands (Past luxury clients include: LVMH, Roger Dubuis, Mercedes Benz, Yu Li Fine Jewelry, Moet & Chadon and many more.

It is a testament to the quality and image that these brands are looking for especially when the magic involves their products. A great deal of thought and discussion happens before a performer is entrusted with their brand.

Alexander Yuen iPad magician luxury

I was very lucky to be engaged by Bvlgari to showcase their Serpenti and Lucea watches. In this engagement, Bvlgari wanted to have the guests experience more than just magic, they wanted the magic to come alive and for me to showcase their watches.

I crafted specialize apps on the iPad and devised methods to make the watches appear out of the iPads.

Bvlgari alexander yuen magician corporate

It was a fantastic evening where the guests enjoyed the craftsmenship of these fine watches, the food and also the magic

Luxury iPad Magician Singapore
Alexander Yuen Corporate Magician International

Really had a wonderful time with Bvlgari and their guests!

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Alexander Y. is Asia’s Top iPad Magician, who has been invited performing in several countries such as Hong Kong, Saudi Arabia, India. He is often sought after by clients who wants their brand stories to be told in a fun, engaging and memorable way.

For any enquiries, do contact him at alexander@ipadmagician.org

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Etiqueta Negra: Telling the Story of Premium Red Wine

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Etiqueta Negra: Telling the Story of Premium Red Wine

When it comes to launching a new product, brands are always very careful about how they would want information to be presented. It can be in the form of a talk or a speech with powerpoint; but unless the speaker is exceptionally charismatic, speeches tend to be more lackluster.

VCT Wine Singapore launch


VCT Wines came to me asking for a way to launch their premium Red Wine, the Etiqueta Negra. The objective for them was the following:

  1. Tell the origin story of the wine

  2. How it is different from the rest in terms of the taste and texture

  3. Involve the VIP, Master Wine Maker - Marcello Papa

Alexander Yuen iPad Magic Asia

With that in mind, I crafted a digital magic sequence with the iPad and an LED TV for this. It also involves the VIP at the end which is a perfect lead into his presentation there after.

Here is a rehearsal demo:

Enjoy!

Let me know what you think! If you would like to showcase your latest product in a fun way, drop me an email at: alexander@iPadMagician.ORG

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Alexander Y. is Asia’s Top iPad Magician, who has been invited performing in several countries such as Hong Kong, Saudi Arabia, India. He is often sought after by clients who wants their brand stories to be told in a fun, engaging and memorable way. He also likes wine and the finer things in life.

For any enquiries, do contact him at alexander@ipadmagician.org

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Cortina | Online: Official Launch of Cortina Online

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Cortina | Online: Official Launch of Cortina Online

Reinvention and Innovation is in my blood, it is in the magic that you see. Moving away from tradition, I incorporate technology into my magic.

Cortina Watches also recently took on the path of innovation and started their e-commerce portal, Cortina.Online

Cortina Watches Magician

In order to keep the event thematic, they gotten me to perform for them and showcasing how easy it is to get their exquisite watches online.

It was a great pleasure performing for all their VIPs and esteemed guests.

Check out this video to see how I customized my magic for them:

If you think that I have what it takes to represent your brand, drop me an email at: alexander@iPadMagician.ORG

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Alexander Y. is Asia’s Top iPad Magician, who has been invited performing in several countries such as Hong Kong, Saudi Arabia, India. He is often sought after by clients who wants their brand stories to be told in a fun, engaging and memorable way. He also likes watches and the finer things in life.

For any enquiries, do contact him at alexander@ipadmagician.org

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Taming the IT Monster: A Project for Hewlett Packard Enterprise

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Taming the IT Monster: A Project for Hewlett Packard Enterprise

"Innovative solutions need to be presented in innovative ways."

led wall magic show HPE

This was the mantra I adopted when I was handed over the HPE project which required an innovation, entertaining and educational performance. 

The objectives were simple but challenging:

  1. Create a short act with the IT Monster 
  2. Showcase the tagline of Tame IT
  3. Audience interaction required

These pointers were given to me through a brief from the client. On its own, it will not make a good story to present as there is no arc, plot and resolution. I added more pointers to supplement the storytelling arc.

  1. Create a short act with the IT Monster 
  2. Showcase the tagline of Tame IT
  3. Showcase the problems when there are inefficiencies in IT **
  4. Showcase how HPE solves this problems**
  5. Audience interaction required

With that, we are now able to craft an antagonist and a hero in this story. 

animation magician alexander yuen ipad magic

In this performance, I used motif of jammed cogs in a gear system to symbolize inefficiencies and how with HPE we will be able to get a well running system.

I used other symbols like the lightbulb to represent innovation and the light from the bulb to tame the IT Monster.

Innovation and Magic Alexander Yuen
iPad Illusionist Alexander Yuen

This performance was extremely well received by the international guests as it was their first time seeing such a performance!

While I am unable to share the full performance in public, I would be happy to share it with you if you are an events producer or a potential client interested to see my work :)

Drop me an email at: alexander@iPadMagician.ORG

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Alexander Y. is Asia’s Top iPad Magician and Storyteller. He believes that the experiences are best experienced as stories. With good stories, memories are forged and emotions are struck. In his free time, he enjoys movies from Christopher Nolan and Spike Jonze. 

For any enquiries, do contact him at alexander@ipadmagician.org

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My Magic, My Gift

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My Magic, My Gift

For some, magic is a tool to break the ice or pick up girls. For me, my magic is a gift. It is a gift that allows me to connect with people of all ages and demographics. 

iPad Magic Alexander Yuen

Last Friday, Hari Raya, I was asked to do a show for the less fortune at the Istana. I instantly agreed. While the usual corporate international shows are great (together with the fancy hotel suites and cocktails), its always a privilege to offer my magic to those who might not had the chance to experience it. 

When I performed my magic for the audiences, it bridged an instant connection between myself and them, we are on the same page and we know that we are both going to experience something wonderful and amazing. 

I am really glad I was able to rope in The Strangers and Joel to be a part of their experience. They performed wonderful close up magic for them and brought joy to them.

Kim The Strangers Magic
Yuji Tan The Magician The Strangers Singapore
Joel Lim Magician Meta Illusions
Anderson The Strangers Magician Singapore

At the end of our performance, we were also had a chat with Mdm President Halimah and First Gentleman, Mr Mohammad.

President iPad Magic Singapore

Here is a short footage of my iPad Magic at the Istana. Have a glimpse of how the West Drawing Room looks like:

It was truly truly a special thing to give our time and talents for those who have lack moments of wonder, or those who no longer believe in magic. As magicians, we must never forget that.

Magician Selfie President Singapore

Signing off,

Alexander Yuen (iPad Magician)

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Imagination and the Child

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Imagination and the Child

Seems like an odd title to use for a blog post isn't it? Let me dwell more into this since this this post was inspired by a recent performance I did.

It was not my usual high-end corporate event, it was a 9 year old boy's birthday party. For the most parts, I always reject birthday parties for children because my show is not a kids magic show where children would be screaming and laughing at colorful, silly things.

However, I took up this party because the boy's mom tried really hard to convince me that her son is a huge fan of my magic, and had watched all my videos and would be so so happy if I could come to his birthday party to perform. While I was not fully convinced that I would have a "huge fan", I really wanted to also meet the boy who sat through "all" my videos.

I met the pleasant birthday boy, he was very polite and well mannered. I could see his face light up every time something amazing happened. I could see that in his mind, he was imagining the endless possibilities that magic could bring. It was a beautiful moment for me.

When I went to my 3rd act, this boy literally recited the lines I had for that piece of magic even before I said it. I was impressed and honestly quite surprised. This boy did watch all my videos and even memorized some of the lines to heart :)

At the end of my show, I gave him the lightbulb that I made appear from the iPad. He held it in his hands as if it was a fragile bird, with great care.

And I know that if I could inspire one child to innovate and never stop imagining, the future would be a brighter place. 

Here is what his mother had to say at the end of the performance:

"Dear Alexander

Thank you for your kind text, really appreciated and we were all enthusiastic about your show, kids, in particular P, spoke about your talent with everybody until evening. For sure next time we’ll do a show for adults, we’re thinking at a private event at home with all our friends so I’ll be delighted to keep in touch with you. Congratulations again and thank you for making P’s birthday party a special and magic moment for all of us"

Always a special thing to bring joy for a child of all ages. 

 

Yours sincerely,

Alexander Yuen

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Booked by International Luxury Brands: iPad Magic for Moet & Chandon

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Booked by International Luxury Brands: iPad Magic for Moet & Chandon

Peers and laymen often ask me how I get booked by luxury brands like LVMH, Kenzo, Heineken, F1 Paddock Suite, Hennessy, Roger Dubuis, Mercedes Benz and most recently, Moet and Chandon.  

The truth is, I work really hard on creating original content and present them in a manner as original as possible. When compared to other magicians who are trying to intimate the same thing, these discerning high end brands have a keen eye on originality. 

There is no easy way to stay original, more often than not, young magicians who have just started out often copy successful magicians. While they might claim to be original by changing superficial features of their act, like the color of the prop, the bulk of their work is stolen (or as they claim, inspired by) from their predecessors. 

In contrast, it is an uphill challenge to create and innovate being the first-mover, since it is so much easier to copy and intimate the works off the originator. 

Despite these challenges, I have been very fortunate that the high-end brands still recognizes the quality of my work and trust me with their prestigious products for a magic launch. Most recently, I was flown to Colombo to do a session for Moet & Chandon's prestigious guests comprising of the top executives of Hennessy and Moet & Chadon, Socialites and Media. 

Alexander Yuen Luxury Illusionist

The event was a huge success with an the guests were left with an experience like no other. They even requested for an encore performance at the end of the night which I abide to. 

Alexander Yuen Colombo iPad Magician

This event was also covered by the local newspapers like The Sunday Times and Esteem Magazine with a special mention of my magic.

All in all, more than just having original materials, I can pat myself on the back for doing a fantastic job. Here is a raving review from the organizer herself:

"Dear Alexander,
Hope you landed safely in Singapore. Just wanted to say THANK YOU. You were the star at our event and our guests absolutely loved you. Your performance was a total hit in Colombo and we have had three inquiries this morning!
Thank You Alexander. Even the media was thrilled to interview you and they called us this morning and complimented your act. We will try secure more events for you in the near future and be in touch with your shortly.
Once again THANK YOU! It was an absolute pleasure to work with you and we look forward to seeing you again in Sri Lanka in the near future.
Warm regards,
Organizer of the Moet & Chandon Event"
 

So it does pay to innovate and be original ;)

Signing off,

Alexander Yuen 

Asia's Top iPad Magician

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Alexander Y. is Asia’s Top iPad Magician, who has been invited performing in several countries such as Hong Kong, Saudi Arabia, India. He is often sought after by clients who wants their brand stories to be told in a fun, engaging and memorable way. While his work is often copied by others, he is unfettered by them as he knows that they can never copy his style.

For any enquiries, do contact him at alexander@ipadmagician.org

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Singaporean iPad Magic in the Middle East - Egypt

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Singaporean iPad Magic in the Middle East - Egypt

A land of mystic and magic, Egypt. The place where fallen kings are mummified and kept in tombs where they believe in the afterlife. Filled with 3000 years of culture and richness, Egypt houses one of the 7 Wonders of the world. 

iPad Magician Middle East Egypt

That sounds like something you'd see on a travel catalog, doesn't it? But in March, the iPad Magic Team and I were flown all the way from Singapore to Egypt to witness the magic of Egypt. Actually we were flown to perform at a Technology Conference called Connect HYPE 2018. There were partners from the Middle East at the event including Cisco (Which you might remember that I was performing there 2 years ago for their event in Saudi Arabia. Read more about it here!)

Kempinski Soma Bay

We were housed in the lovely Kempinski Soma Bay hotel in Hurghada, It was a wonderful place next to the Red Sea. We had the time to swim inside the Red Sea and did other tourist things. But it was not all play as we had a show to deliver, and deliver we did!
 

iPad Magic in Middle East

On top of my regular iPad Stage Illusions, I crafted a customized performance for Connect to showcase their digital and online technology. The whole coding process of a customized performance took about 15 hours, and you can see it below:

Though the effort was immense, it was well worth it. The performance was well received, the client loved how we showcased their technical know-hows and their services. 

Connect PS iPad Magic Connect HYPE

After the performance, we went to tour Egypt, seeing the Great Pyramids of Giza. the Sphinx and even the Valley of the Kings. 

Check out a short video here on the various sights and sounds of Egypt:

I hope you enjoyed the video because we certainly enjoyed showcasing our magic to the middle east and in Egypt!

Can't wait to be back!

Signing Off 

Alexander Y 

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Alexander Y. is Asia’s Top iPad Magician, who has been invited performing in several countries such as Hong Kong, Saudi Arabia, Egypt. He is often sought after by clients who wants their brand stories to be told in a fun, engaging and memorable way. He love the Sphinx and how it the word rolls off his tongue. SPHINX

For any enquiries, do contact him at alexander@ipadmagician.org

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DHL's 45th Anniversary in Singapore: Digital and Technological Innovation and Magic

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DHL's 45th Anniversary in Singapore: Digital and Technological Innovation and Magic

It was delightful for me to perform for DHL's 45th Anniversary Singapore on the 24th October 2017 because I have always looked up to DHL as an innovative company that is eager to push the boundaries of technology to make processes and lives better.

My first working encounter with DHL was in the December 2015 where I was commissioned to craft and produce a digital magic act to launch their innovation center. Read the article here!

Innovation Center 2015

Moving forward to 2 years on, it brought me great pleasure to be back at their 45th Anniversary celebration, at JW Marriott Singapore.

I started the night with my iPad Roving Magic where I engage the audiences with my visually captivating iPad Magic. The audiences were enthralled as, for most of them, this is the first time they have experienced digital iPad Magic.

iPad Roving Magic Alexander Yuen
iPad Roving Magic

After the cocktail reception, I had to get ready for the iPad Illusion Show on stage. This show was tremendously well received as it embraced the company's vision of being technologically driven. 

iPad Illusion Show

Apart from my segment, the night was laced with technological artifacts like an interactive robot and a presentation on Drones.

Happy 45th Birthday DHL Singapore!

 

Signing off,

Alexander Y (Asia's Top iPad Magician) 

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Classy iPad Magic Performance for Yuli Fine Jewelry x The Peak

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Classy iPad Magic Performance for Yuli Fine Jewelry x The Peak

When it comes to class and style, there is little to be said about it. The jewellery by Yuli personifies style and class into a precious jewlery piece.

http://thepeakmagazine.com.sg/events/peak-premier-dinner-maybank-private-wealth-vlv/

http://thepeakmagazine.com.sg/events/peak-premier-dinner-maybank-private-wealth-vlv/

Combining the elegance, style and magic, I was commissioned to craft an act for Yuli to showcase their jewelry. 

Enjoy this piece of specially crafted magic:

Signing off,

Alexander Yuen (A Finer Side of Magic)

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Alexander Y. is Asia’s Top iPad Magician, who has been invited performing in several countries such as Hong Kong, Saudi Arabia, India. He is often sought after by clients who value the finer things in life. Booked by luxury brands all over the world, he is the choice of luxury entertainment. The top brands trust him, so why shouldn't you?

For any enquiries, do contact him at alexander@ipadmagician.org

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