Singapore Magic in Art's Spotlight: 2 Shows by Esplanade Presents (Flipside Festival 2019) [Details here]

It is not every day that magic gets feature in a prestigious Art venue like the Esplanade. Though I did a show a by the Esplanade Presents programme in 2015 (Virtual x Reality), it is truly a feat for us to do 2 shows under the Esplanade Presents feature! It was not easy to be able to convince Esplanade to feature magic.

As I have learnt they had many magicians apply for the same programme but most of them lack artistic rigor and look too similar to a dinner and dance programme.

My involvement in Arts Festivals and directing magic content allowed me to see magic in a different way. I see magic as a vehicle to move narratives and emotions. Moving beyond just entertainment, magic can truly mean more than just the giggles and laughs.

The shows, If You Can Imagine and Elephant in the Room are distinct pieces of magic show. Though they are both directed by me, they both have qualities that capture the hearts and minds.

If You Can Imagine (26th May & 2nd June: 6.30pm | 7.30pm @ Concourse)

If You Can Imagine is one of the projects I have been working on for many years. It always starts off with a simple idea and then it grew to a 30 minute performance. This show uses multiple iPads for the magic and storytelling to move a narrative about imagination.

Conceptualizing the show took me about 3 months and the programming itself took me 4 months. This is quite a technology intensive show. And I can assure that if you have not seen multiple iPad Magic and story telling, this is one show you do not want to miss!

Here are the details in brief:

Esplanade Presents: If You Can Imagine

Venue: Esplanade’s Concourse

Date and Time: 26th May and 2nd June (6.30pm and 7.30pm)

Elephant in the Room (24th May & 31st May: 9.45pm @ Annexe Studios)

One of the best lessons when I was an undergraduate psychology student was learning about information processing and that once a person learns a valuable information, it can never be unseen.

This forms the backbone of Elephant in the Room

My objective with this show was to craft a performance that can be experienced before, during and after the show. Valuable bits of information, hidden in plain sight, are planted throughout the show. And when the finale comes, it comes as a satisfying revelation.

Together with Anderson, we crafted this show to have an intellectual slant to it. The show itself has a variety of unorthodox magic pieces and even a viewing gallery before the show begins (which is part of the show)

Come by and experience the Elephant in the Room for yourself!

Here are the details in brief:

Esplanade Presents: Elephant in the Room

Venue: Esplanade’s Annexe Studios (Next to Outdoor Theatre)

Date and Time: 24th and 31st May (9.45pm. Come by early at 9.15 onwards for seating!)

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I really hope to see you guys there for an amazing and artful experience. This will not be just “another magic show”, this will truly be an experience for you.

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Alexander Y. is Asia’s Top iPad Magician, who has been invited performing in several countries such as Hong Kong, Saudi Arabia, India. He is known for his storytelling and magic, allowing him to not just capture the eyes of the audience, but also their hearts. In his (little to negligible) free time, he enjoys films by Christopher Nolan, Spike Jones and Makoto Shinkai. The best feeling one can give is to give his/her audience the satisfaction of realization and everything is illuminated.

Want more information about Esplanade' Presents’ performances? Contact him at alexander@ipadmagician.org

Recreating History: 25 Years of Chopard's Happy Sport

I always get a thrill when I am asked to recreate brand stories, especially the origin stories. It is inspiring to witness the progression, hard work, set backs and rewards the pioneers of the brands had to face and reap.

When Chopard asked me to design a storyboard to commemorate the 25 Years of their Happy Sport Watches, I could not say no to it. I really wanted to do it because of the values that Chopard hold as a luxury brand (their commitment to 100% Ethical Gold) and that they exist also as a family business (From Karin Scheufele to her children (and current CEOs): Caroline Scheufele and Karl Scheufele).

For this event, I designed a showcase to tell the Chopard’s Brand Story with 4 of my iPads. The audiences consisted of celebrities and socialites. I was really flattered when Zoe Tay remembers me from the previous event where I also performed for a luxury brand.

In fact, Ms Caroline Scheufele herself was present at the event. During the bit where I shared about Karin Scheufele, Ms Caroline Scheufele exclaimed in joy to the audience that that was her mother. It was a really sweet moment for me to be able to create such a precious moment through my magic.

The magic and storytelling was incredibly well received. It was wonderful to be able to share their brand story in an engaging and experiential manner!

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Alexander Y. is Asia’s Top iPad Magician, who has been invited performing in several countries such as Hong Kong, Saudi Arabia, India. He is often sought after by clients who wants their brand stories to be told in a fun, engaging and memorable way. He thinks the best type of magic is the kind that strikes an emotional cord, rippling magical moments thereafter

Got a story to tell? Contact him at alexander@ipadmagician.org

F1 x EDB Party: Passion Made Possible

Final Race Day for F1 2019!

And I got to watch the race (and perform) at the gorgeous view from National Gallery. This year, I was invited to EDB’s F1 Party to perform and showcase my magic to the esteemed guests.

Apart from making a model of the Vanda Electrics Dendrobium appear (Singapore’s First Electric Sports Car) from the iPad, I also entertained the guests with my iPad. You can see how thoroughly entertained the guests are from the magic.

Hope you had a great final race day too!

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Alexander Y. is Asia’s Top iPad Magician, who has been invited performing in several countries such as Hong Kong, Saudi Arabia, India. He is often sought after by clients who wants their brand stories to be told in a fun, engaging and memorable way. He likes all things Singaporean too, support local!

For any enquiries, do contact him at alexander@ipadmagician.org

My Magic, My Gift

For some, magic is a tool to break the ice or pick up girls. For me, my magic is a gift. It is a gift that allows me to connect with people of all ages and demographics. 

Last Friday, Hari Raya, I was asked to do a show for the less fortune at the Istana. I instantly agreed. While the usual corporate international shows are great (together with the fancy hotel suites and cocktails), its always a privilege to offer my magic to those who might not had the chance to experience it. 

When I performed my magic for the audiences, it bridged an instant connection between myself and them, we are on the same page and we know that we are both going to experience something wonderful and amazing. 

I am really glad I was able to rope in The Strangers and Joel to be a part of their experience. They performed wonderful close up magic for them and brought joy to them.

At the end of our performance, we were also had a chat with Mdm President Halimah and First Gentleman, Mr Mohammad.

Here is a short footage of my iPad Magic at the Istana. Have a glimpse of how the West Drawing Room looks like:

It was truly truly a special thing to give our time and talents for those who have lack moments of wonder, or those who no longer believe in magic. As magicians, we must never forget that.

Signing off,

Alexander Yuen (iPad Magician)

iPad Magic in Digital Security Conference

This month, I was able to showcase my brand of classy and innovative digital iPad magic to the management and employees and NTT Communications’ corporate lunch event! This event was focused upon embracing disruptive technologies (especially in the security aspect). The company adamantly believed that their image and perception of technology is best represented by my brand of iPad magic!

What a great honour it is for me to be regarded by them as one of the best iPad magicians both within Asia and around the world. In fact, the client wanted to book me on the month of December back in 2016, however, I was unfortunately unavailable.

Yet despite the odds, they still insisted on acquiring my service as an iPad magician because they said that they only want to hire the best. I was extremely touched by their gesture.

So I packed my bags and booked a flight together with my crew Elijah, as well as our newest member on our team, Anderson. It is truly a privilege to be able to fly abroad with them!

The crowd during the event was highly pleasant and enthusiastic. Their reactions during the performance were good and they definitely enjoyed the moment when I "hacked" into their minds with the iPad app I created.

Moreover, the service and hospitality provided by our clients were first-class. We treated each other with great respect and at that moment during the event, we were not bonded simply by a business transaction, but rather, by something more. They even had a green room prepared for us before the show. It was a great pleasure performing for NTT Communications and I hope that they enjoyed by performance. In fact, the clients, of whom hired my services for this event told me that the show was worth the wait!

Apart from the show, I had a great time exploring the streets of Hong Kong with my team! We visited quite a number of cool and quirky cafes that sold some pretty delicious local food.

My team and I also scaled Hong Kong’s very own Victoria Peak! The scene was breath-taking and the trip was definitely a memorable one!

I would love to go back to Hong Kong once more and maybe spread my love for magic abroad other international boundaries as well, like Australia ;) ! 

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Alexander Y. is Asia’s Top iPad Magician, who has experience performing in several countries such as Hong Kong, Saudi Arabia, India! He is often sought after by technological companies to do their launches due to his skill in combining technology with magic. He also loves Hong Kong food, as you can see.

For any enquiries, do contact him at alexander@ipadmagician.org

International iPad Magician Wows Crowd at Hong Kong Fintech Challenge

This week, I was invited to showcase my brand of interactive and creative iPad magic for the people of Hong Kong during Fintech Challenge. This event was organised by Citi and PWC, both companies of which are highly renowned throughout the international business community. The event is aimed at exploring possible disruptive Fintech apps. I was very pleased to be invited to this event; the magic that I was about to perform is not your run-of-the-mill close-up magic. I intend to show them what a brilliant piece of entertainment customised iPad magic is

iPad magic is different from traditional magic in many ways! Digital magic has a slant towards innovation and creativity. These concepts align themselves very much to the themes and mottoes of top companies around the world. Thus, iPad magic, when presented with great flair and dexterity, would appeal greatly to this group of intellectual business intelligentsia.

The magic that I showcased was customised to suit the theme of Fintech Challenge – Instant online shopping. I wanted to bring out and accentuate the possibilities and convenience on how online shopping can benefit the general population. iPad magic is able to do just that. Imagine being able to produce anything that you desire on the screen of your digital tablet and pull it right out with just your fingertips, would not that be convenient?!

I had a great time performing for the crowd at Fintech Challenge in Hong Kong and so did they. Hopefully, I will have another opportunity of providing luxurious and sleek digital magic for their events in the future!

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Alexander Y. is Asia’s Top iPad Magician, who has experience performing in several countries such as Hong Kong, Saudi Arabia, India! He is often sought after by technological companies to do their launches due to his skill in combining technology with magic.

For any enquiries, do contact him at alexander@ipadmagician.org

iPad Magic on Singapore National Day

Singapore's 51st National Day was special for the clients of The Knightsbridge Clinic and Southbridge Aesthetics Clinic. The guests were welcomed to an exclusive party where they were treated to an array of canapes, magic and dance.

Picture Credits: Marinate Consultancy

To create a befitting atmosphere for the guests, I was specially invited to this exclusive party to perform my brand of iPad Magic. Like a true blue patriotic Singaporean, I took the liberty to dress up in my national colours of Red and White. While the base colour is white, I added subtle hints of red to create a sleek and stylish look.

As the iPad Magician for the event, the agenda was to entertain the guests with magic, and to create an atmosphere of fun and excitement. I performed illusions that I custom created for the guests on that evening that were immensely well received. 

The iPad Magic offers endless possibilities for you and your event. For this event, I custom created an app where gift vouchers were given to the guests through the iPad. This created excitement for the guests as I was not only able to create magic on the iPad, but also added value to the magic by incorporating a corporate gift for the guests.

The voucher app looked something like this:

This is simply one of the many ways magic can enhance, add a different texture and increase the value of your event! To find out more, drop me an email at:

alexander@metaillusions.com

or contact me here!

Logging Off,

Alexander Y (Asia's Top iPad Magician)